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Holistic Business Development Articles
How Do I Start My Horse Business? Is it your dream to work with horses? Do you have skills, talents, and training in the horse industry? Do you want to start a business doing what you love? The...
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Authentic Marketing: Walk Your Talk to Attract More Clients
Do your beliefs about yourself and your business support your marketing message? Are you speaking your truth when selling to a client? Is your marketing message congruent with the way you run your...
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How to Manage Your Clients’ Expectations
When marketing your business, it is really important to strongly state the results and benefits that your clients can expect to achieve when working with you. People do not buy your services because...
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How to Avoid this Marketing Mistake
A lot of service providers make a big mistake when it comes to writing their marketing material – they focus too much on explaining the services that they provide. For example, how many coaching...
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3 Reasons to Focus on Your Dream Clients
When starting a business you have a choice about who you are going to work with. You can either work with anyone who might be interested in your offer or you can choose to work with dream clients....
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How to Craft Your Marketing Message
Focus on results and remarkable advantages! Clients don’t really care about you – they care about what you can do for them. They want to know the results you provide, how you are going to make their...
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Perseverance is the Key to Business Growth
“Consult not your fears, but your hopes and your dreams. Think not about your frustrations, but about your unfulfilled potential. Concern yourself not with what you tried and failed in, but with what...
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How to Close the Sale
Do you have a list of prospects and somehow no one (or only a few) has made the commitment to work with you? Below are some tips on closing the sale and landing new clients without being pushy,...
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